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Latch Key Unveils New Logo

August 28, 2011 by  
Filed under ARTICLES, Branding, NEWS

The Pearl Griffin Memorial Latch Key Program has been operating for years, providing much needed after school care for kids. For years, Latch Key has been operating with a particular font lettering of the Latch Key name rather than a logo to identify them. To be more recognizable, the organization needed a logo – something [...]

Renton, WA New Medical Alliance Formed

August 21, 2011 by  
Filed under Branding, NEWS

Valley Medical Center and UW Medicine, located in Renton, Washington, have formed a new alliance and unveiled a new logo. It’s the new logo that Valley Medical, UW Medicine and other parts of UW Medicine , such as Harborview Medical Center, will use to brand or market themselves individually or together as parts of UW [...]

SCORE Rebrands its Message

August 21, 2011 by  
Filed under Branding, NEWS

SCORE, a nonprofit organization of retired executives who mentor small business owners, has launched a national re-branding effort to promote a more accurate understanding of the organization. The new logo, The Helping Hand, and the tagline “For The Life of YourBusiness” are designed to bring a fresh look to the organization. SCORE is also updating [...]

NY Nonprofit Hospital System Celebrates Anniversary With New Name

July 23, 2011 by  
Filed under ARTICLES, Branding, NEWS

        The new face of Adirondack Medical Center (AMC) in Saranac Lake, NY has launched a new marketing campaign that hospital officials believe will shift the importance of health care toward a message of improving lives. The new brand name for AMC and its four satellite facilities is Adirondack Health; it celebrates [...]

Nonprofit Focused on Educational Services Rebrands Itself

July 23, 2011 by  
Filed under ARTICLES, Branding, NEWS

                Founded by Dr. Deming in 1993, the aim of The Deming Institute is to foster a greater understanding of The Deming System of Profound Knowledge® – a set of transformative principles and practices that enable management to continually improve the effectiveness of their business or organization. The [...]

Women’s eNews Relaunches Arabic Sister Site

July 23, 2011 by  
Filed under ARTICLES, Branding, NEWS

      In light of what has become known as the Arab spring and women’s clear role in it, Arabic Women’s eNews is relaunching the newly branded and redesigned site to provide a dynamic space for reporting and discussion of women’s issues in the Middle East and North Africa region and Arab speaking communities [...]

North Carolina Chamber of Commerce Redesigns Logo and Launches New Website

July 17, 2011 by  
Filed under ARTICLES, Design, NEWS

      Located in North Carolina, the Matthews Chamber of Commerce exists to support area business and community. In mid-July, the Matthews Chamber of Commerce (Matthews Chamber) unveiled its new logo and Web site (http://www.matthewschamber.org/). “The Chamber is very excited about having a fresh logo and updated Web site that is a great resource [...]

Cheshire Occupational & Career Opportunities (COCO) Changes Name and Expands Services

July 8, 2011 by  
Filed under ARTICLES, Naming, NEWS

      Cheshire Occupational & Career Opportunities (COCO), now known as Abilities Without Boundaries, has provided clients services to Cheshire, CT and surrounding towns for people with developmental abilities since 1978. With more than 65 clients participating in the day program, the non-profit company felt the need to re-brand the organization in order to [...]

Sustainability Nonprofit Launches New Brand Strategy

June 26, 2011 by  
Filed under ARTICLES, Branding, NEWS

After a year of extensive research and consultation with key stakeholders, GreenBlue ®, a sustainability nonprofit, has debuted its new GreenBlue brand, as well as launched its redesigned website (www.greenblue.org) and new sustainability blog, In the Loop. Its new brand strategy is designed to increase the organization’s impact in working with the private sector to [...]

Nonprofit Reinforces Mission with New Logo, Name

June 20, 2011 by  
Filed under Naming, NEWS

Formerly known as SafeHomes of Augusta, SafeHomes Inc. is a nonprofit organization in Augusta, GA that has been providing shelter to victims of domestic violence since the late 1970s. To better reflect its mission and purpose, the nonprofit has changed its logo and name. Meghann Eppenbrock, spokeswoman, said SafeHomes of Augusta was shortened to SafeHomes Inc. because the [...]

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