Doing More with Mobile Devices in Healthcare
April 16, 2012 by Howard Adam Levy
Filed under Best Practices
The usage of technology has been increasing in various fields and this has occupied a prominent place even in medicine. Mobile devices are widely used by health care professionals at work and such practice is termed as “mhealth”. Mobile health or mhealth is managing public health using a mobile device.
MacLaren Regional Medical Center Rebrands with New Name & Logo
January 20, 2012 by Howard Adam Levy
Filed under Branding, NEWS
Name and logo changes part of McLaren Health Care rebranding initiative Officials at McLaren Health Care announced today the rebranding of its subsidiaries to a common name–McLaren. “The rebranding initiative is part of McLaren’s strategic plan,” said Philip Incarnati, president and chief executive officer of McLaren Health Care. “Using one name will enable us to [...]
Latch Key Unveils New Logo
August 28, 2011 by Howard Adam Levy
Filed under ARTICLES, Branding, NEWS
The Pearl Griffin Memorial Latch Key Program has been operating for years, providing much needed after school care for kids. For years, Latch Key has been operating with a particular font lettering of the Latch Key name rather than a logo to identify them. To be more recognizable, the organization needed a logo – something [...]
Kellogg Co. Requests Nonprofit Change Its Logo
August 28, 2011 by Howard Adam Levy
Filed under ARTICLES, Branding, NEWS
Kellogg Co. has requested San Ramon, Calif.-based Maya Archaeology Initiative to quit using a toucan in its logo, claiming the image infringes on Kellogg’s Toucan Sam character and games. In the statement, Sarah D. Mott, legal counsel for the nonprofit, denied any infringement exists, saying the trademarks don’t resemble each other and the two entities [...]
Former Alliance of Portland Neighborhood Business Associations Changes Name
August 21, 2011 by Howard Adam Levy
Filed under Naming, NEWS
After 25 years, the former Alliance of Portland Neighborhood Business Associations, based in Northeast Portland, has changed its name to Venture Portland. The organization is hoping to make stronger the city’s diverse neighborhood business communities. The name change reflects a push to encourage people to “venture out” into the city’s 50 neighborhood business districts, according [...]
Renton, WA New Medical Alliance Formed
August 21, 2011 by Howard Adam Levy
Filed under Branding, NEWS
Valley Medical Center and UW Medicine, located in Renton, Washington, have formed a new alliance and unveiled a new logo. It’s the new logo that Valley Medical, UW Medicine and other parts of UW Medicine , such as Harborview Medical Center, will use to brand or market themselves individually or together as parts of UW [...]
SCORE Rebrands its Message
August 21, 2011 by Howard Adam Levy
Filed under Branding, NEWS
SCORE, a nonprofit organization of retired executives who mentor small business owners, has launched a national re-branding effort to promote a more accurate understanding of the organization. The new logo, The Helping Hand, and the tagline “For The Life of YourBusiness” are designed to bring a fresh look to the organization. SCORE is also updating [...]
New Logo and Motto for California Boys & Girls Club
August 19, 2011 by Howard Adam Levy
Filed under Branding, NEWS
To help address misperceptions about the organization and gain a fresh start, the Boys & Girls Clubs of Southwest County, California unveiled a new logo and motto. The new motto, “Great futures start at The Clubs,” is intended to help convey the organization’s ability to change lives, not just babysit children. The new logo, featuring [...]
The Women’s Connection Launches New Logo, New Look
August 19, 2011 by Howard Adam Levy
Filed under Branding, NEWS
The Women’s Connection, a non-profit dedicated to “inspiring, educating and connecting women,” has launched a new logo, brand look, positioning line and Web site (www.womens-connection.org). According to the Illinois/Indiana-based organization, its new logo more effectively reflects the spirit of our organization – a community of women who share a dedication to learning, growth, compassion, inspiration, [...]
Washington State Housing Nonprofit Changes Name, Updates Logo
August 19, 2011 by Howard Adam Levy
Filed under ARTICLES, Naming, NEWS
The Lakewood Area Shelter Association (LASA), which began in 1989 in Lakewood, Washington to get families back into permanent housing and to prevent recurrent homelessness, is changing its name to Living Access Support Alliance and updating its logo. LASA, which also works with other groups like Caring For Kids by donating clothes and other items [...]

