Branding Services

Nonprofit branding, marketing and design services are provided by Red Rooster Group, a strategic marketing design firm that specializes in building effective brands for nonprofits and pro-social businesses. Red Rooster Group creates marketing campaigns and fundraising strategy and all forms of print and interactive design, videos and social media outreach.

Red Rooster Group can help your organization to:

• Clarify its message to appeal to donors
• Update its image
• Upgrade or create a new website
• Design brochures, publications and other materials.
• Develop a fundraising strategy
• Promote its fundraising event
• Gain more visibility
• Build a stronger donor base
• Take advantage of social media

SERVICES

Complete Branding and Marketing Services for Nonprofits including:

Brand Development

• Organizational Branding: Refining the key message and upgrading the visual identity, logo, color palette, establishing a family of typefaces and graphic treatment for use of the images, electronic graphic files, usage manual.
• Naming: Name change viability studies, naming recommendations and new name development.
• Message Development: Defining core values, attributes, brand personality and key messages.
• Brand Reviews: Assessment of your marketing and communications to help you pinpoint what you do well and where you need help.

Research and Strategy

• Market Research: Interviews with staff, board, clients, community leaders and partners to assess perceptions, strengths, weaknesses and identify opportunities, review market trends, competitors and other factors that would affect the branding and marketing.
• Marketing & Fundraising Strategy: Establishing key messages, determining the best approaches for creating visibility using various media tactics for developing donor databases and various funding sources.

Print & Interactive Design

• Websites: Upgrade or redesign of website to accomplish objectives, increase professionalism and visibility, client usability, create interaction with the agency, develop a resource center for the community, position as experts to the media 
and policy-makers, etc.
• Print Materials: Writing, designing and producing organizational collateral: folders, brochures, newsletters, donor kits, annual reports, etc.
• Email Newsletters and Social Media: Development of email campaigns, podcasts, discussion boards, and use of social media.

Video & Online Promotion

• Search Engine Optimization & Keyword Campaigns: Customized keyword research and website promotion strategy.
• Videos: Fundraising and marketing videos to tell your story and attract donors.

Event Promotion

• Fundraising Event Promotion: Marketing and design services to promote fundraising events.

Call us for help in building your brand.

Red Rooster Group
Design for a better world!

36 East 23rd Street, Suite 602
New York, NY 10010

Email: info@redroostergroup.com
Phone: 212.673.9353
Website: redroostergroup.com
Subscribe to Newsletter